For the first time, The Associated Press will issue non-fungible tokens (NFTs) based on its outstanding present and historic photography.
The inaugural NFT collection from AP will contain photography from current and retired photojournalists, as well as Pulitzer Prize-winning photos.
“For 175 years, AP photographers have captured the world’s greatest stories in captivating and heartbreaking images,” said Dwayne Desaulniers, AP director of blockchain and data licencing. The tokenized works will be available to a global audience of photography NFT collectors using Xooa’s technology.
The NFTs will include photographs of space, climate, war, and other themes, as well as original metadata such as “time, date, location, equipment, and technical settings,” the business said. The cost of each NFT varies, but all funds benefit AP journalism.
“Xooa is happy to partner with AP to launch its NFT marketplace. Inherent scarcity and utility for collectors, as well as a profound link between the virtual and real worlds, says Xooa’s markets head Zach Danker-Feldman. “This marketplace deployment focuses on enabling all collectors to join a community that shares their passion for amazing photography.”
Its first batch of NFTs will be ready on January 31. Sign up for AP’s website updates before the launch.
Get started with as little as $10.